Juicy Couture Launches Its Second Color Cosmetics Collection

The brand is bringing all the nostalgia just in time for back-to-school.

Kaleigh FasanellaCourtesy of brand

Last fall, Juicy Couture sent fans everywhere into an excited frenzy when it dropped its first-ever makeup collection, which included an array of fun, brightly colored products inspired by its Oui perfume. Now, almost a year later, the brand is launching its second limited-edition makeup line, and it’s just in time for back-to-school.

For this collection, the brand is bringing back some old favorites, including new shades of its Glitter Cream Lipstick and the Oui Slay Eyeliner, as well as a fresh lineup of products folks have never seen before. For instance, new to the collection is its Metallic Lip Lacquer, which comes in three shimmering shades, its Liquid Eye Velour Paint, which was inspired by —  guessed it — the brand’s iconic velour tracksuits, the Bling Queen Highlighter, and finally, the Bows Before Beaus Cheek Flush. As far as inspiration for this collection is concerned, the brand says it all came down to the “essence of the Juicy Couture girl.”

Fans can now score Juicy’s fan-favorite Glitter Cream Lipstick in new high-voltage shades, including Ruby Rouge (fuchsia), Crown Jewel (bright purple), and Hidden Gem (light pink nude). What’s more, liquid lipstick lovers will adore the brand’s new Metallic Lip Lacquer, which comes in shades Yes Majesty (light pink), Femme Metale (deep magenta), and My Shining Armor (nearly neon pink).

Then, of course, there is the new tracksuit-inspired Liquid Eye Velour Paint, which also comes in three head-turning hues: My Fur is Faux (an iridescent light pink), Champagne Showers (light gold with pink flash), and Where is My Tiara? (a shimmery magenta). It also features a large doe-foot applicator that makes it incredibly easy to apply the formula and blend it out in one fell swoop.

As for the Bling Queen Highlighter, it’s a gorgeous rose-toned cream illuminator that can be worn anywhere want some extra glow, whether it be the tops of cheekbones, eyelids, or collarbone. It also looks beautiful worn underneath the brand’s new Bows Before Beaus Cheek Flush, which comes in an über-flattering warm pink color that looks lovely on most skin tones.


As far as prices go, each product costs $18, with the exception of the blush and highlighter, which both go for $28. Something tells us Juicy’s second collection is going to be equally as successful as its first, so  better get moving before it all goes. The full collection is now available at juicycouturebeauty.com and HSN.com.